- Filled the void left by expert staff taking required leave
- Ensured seamless content creation and communications
- Maintained traffic and brand consistency
We can trust that they will deliver quality content, on time, meaning a seamless experience for our audience. Their expertise in the media and their flexibility make them a valuable extra resource to the team.
Basketball England is the national governing body for the sport, based in Manchester. They have specialist staff in their media and marketing team, but resource takes a hit when staff take their obligated annual leave.
We stepped in as Substitute cover on an ad-hoc basis on several occasions, providing editorial content – including previews, round-ups and player interviews, as well as updating and publishing on their website.
Our work also saw us step in to communicate with participating clubs on match days to gather results and other appropriate information.